Why subscribe?

I’m Ima Miri, an AI and Data Architect with 20 years in software development and more than 10 in AI and Data. I specialise in AI-powered outbound and lead generation in Australia, working with founders, sales leaders and B2B teams on a single problem: turning AI into a dependable source of qualified leads instead of another tool that sits unused.

Most “AI for sales” advice is written by marketers. Mine is written by an architect who has built the systems, the data pipelines, the enrichment logic, the agents and the guardrails that keep outbound accurate, compliant and on-brand. That engineering background is why the playbooks in this newsletter hold up outside a demo.

Each issue, I share strategies and lessons from real projects, so you can apply them directly to your own work.

Subscribe to get full access to the newsletter and publication archives.

Stay up-to-date

Never miss an update—every new post is sent directly to your email inbox. For a spam-free, ad-free reading experience, plus audio and community features, get the Substack app.

Join the crew

Be part of a community of people who share your interests. Participate in the comments section, or support this work with a subscription.

To learn more about the tech platform that powers this publication, visit Substack.com.